November 8, 2027 – November 10, 2027

Phoenix Convention Center

100 N 3rd St
Phoenix, AZ 85004

Register Now to Access your Exclusive Rate at $899*

Your Registration Includes:

Keynotes with prominent SAP leaders

190+ learning sessions, including SAP customer case studies 

Interactive formats like deep dives, roadmaps, and hands-on labs

ASUG Member Exclusive 1:1 appointments with SAP experts and partners to learn and discover

Networking opportunities to meet peers and make new connections 

*Exclusive customer rate available through February 28. Prices increase March 1.

How do I know which to choose?

If your organization partners with SAP, you should register as a partner. All others can register as SAP users. If you have any questions, please reach out to events@asug.com for more details. And don't worry—if you choose the wrong one, the ASUG team will reach out to let you know.